Objective
Redesign the homepage to give parents a warm, clear first impression: say what the clinic does and where it is in the first few seconds, put registration and services one tap away on any device, present nine specialized services without overwhelming anyone, and help families searching in Shelby Township and Troy find the clinic.
Strategy
The new hero leads with a promise, “Where Play Meets Progress,” with an eyebrow naming the services and both locations, and two clear buttons: Register Now and Explore Our Services. I built the look from the logo’s deep purple and gold, adding soft lavender sections and rounded cards to keep it friendly. Nine services became scannable icon cards, the co-treatment philosophy moved into an accordion, and parent testimonials carry the social proof. Every section was designed for the phone first, and the page title, meta description and structured data now name both clinic locations for local search.
